
Turning my dissertation into a stunning visual artefact
My dissertation is the creative cumulation of everything I’ve learned and enjoyed whilst at university studying Graphic Design. A lot of research in my final year was focused on exploring Scotland's identity you can get snippets of by looking through the images below. I created a cover that is fun and appealing, by creating a funny visual that places Scottish stereotypes on a Scottish mythological creature.
Purpose: Dissertation Design
Role: Layout design, Illustration
Year: 2021


RESEARCH QUESTION
How can Scotland create a visual identity around Scotland’s culture that benefit Scottish communities & engage successfully with the international community?






Supporting Research Methods
-
Is targeted at a Scottish audience to better understand their connections to Scotland and what they perceive to be important to Scotland’s identity.
-
Researching Scotland’s identity & history through books, art, and international branding.
How can a small country make a big impact on the world?
-
What meaningful connections does Scotland have to international communities?
-
This probe kit explores people’s connections to Scotland and the future they envision for the country.







